Industry Ratios & Reports
Defining the Industry
A company’s industry affiliation is often defined by a government SIC or NAICS code.
Diversified companies do business in multiple industries or industry sectors. Some reports list a company’s primary industry (most income) and secondary industry (less income). Other resources and reports simply list all industry codes without distinction.
When identifying competitors for diversified companies, select competitors doing business in the specific market segment pertinent to your project.
Industry Profiles
Most databases will have a place to search by NAICS Code in the advanced search below the main search box.
Business Source Ultimate (EBSCOhost)
Barnes Reports
MarketLine Industry Profiles
BMI Research Reports
Industry Ratios
Database | : D&B Key Business Ratios in Mergent Intellect |
Tip | Choose the SIC code from the drop-down, then click the link under Line of business to see the data |