Welcome to the Business Subject Guide.
Audience: CUW undergraduate business and MBA students
Help Available: please contact librarians with Ask a Librarian or on the Library Tab in the Portal (phone, email, chat)
How to Use: Click a tab for more information.
APA Citation Style Guide
Choose a business focus
You can search for books & ebooks in Primo.
Books
General Instructions: Finding Books Tutorial
Library of Congress Call Numbers
| Call number | Subject |
|---|---|
| HB-HC | Economics |
| HD | Industries & Labor |
| HD 62.7 | Small Business |
| HE | Industries & Labor |
| HF | Commerce & Marketing |
| HF 5717 | Business Communication & Writing |
| HG | Finance |
| HJ | Public Finance |
| KF 871 | United States Commercial Law |
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Market Research Books
| The American marketplace: demographics and spending patterns | Ebook |
| Sourcebook of county demographics | REF HA 203 .S65 |
| Best customers : demographics of consumer demand | Ebook |
| A To Z Guide To American Consumers : Quick Links To Free Demographics | REF HC 110.C6 R867 |
| American generations : who they are and how they live | Ebook |
| Household Spending : Who Spends How Much On What | Ebook |
| American attitudes : what Americans think about the issues that shape their lives | Ebook |
| The Baby Boom: Americans Born 1946 To 1964 | Ebook |
| Generation X: Americans born 1965-1976 | Ebook |
| Older Americans A Changing Market | Ebook |
| The Millennials : Americans born 1977 to 1994 | REF HC 110 C6 M555 |
| Editor & Publisher Market Guide | REF HF 5905 .E38 |
| Wisconsin Manufacturers Directory | REF HD 9720.3 .H3 |
| Wisconsin Business Service Directory | REF HD 9981.7.W6 W57 |
Company & Industry Research Books
| Hoover’s Handbook of American Business | REF HF 3010 .H66 |
| International Directory Of Company Histories | REF HD 2721 .I63 |
| Market Share Reporter | REF HF 5410 .M35 |
| Black’s Law Dictionary | REF KF156 .B53 2014 |
| Business Plans Handbook | REF HD62.7 .B865 |
Trying to determine if an article is published in a peer- reviewed journal?
- Click on the journal title in the database record to open the journal’s page (you may have to click a more or show all link to see peer-reviewed status):
2. Check the journal’s website for a description of the
editing process. This will also appear inside a paper issues or volumes of the journal.
You can search for journal articles in Primo and library databases (see databases tab).
Click on the video and the CC icon for captions.
See Finding Journal Articles for instructions on finding and accessing electronic and print journal articles.
Journal titles:
Journal titles inside databases will often have a box or link to “search within the publication”- American Journal of Business Research
- Business Ethics Quarterly
- Leadership & Organization Development Journal
- Journal of Applied Christian Leadership
- Journal of Business Case Studies
- Journal of Business Ethics
- Journal of Organizational Behavior
- Organizational Development Journal
- Social Responsibility Journal
Finding Journal Articles By Journal Title in Primo
-
- Open Primo Journal Title Search
- Search for the Journal’s Title
- Click on the Journal in the search results.
- Search inside the journal for keywords on the journal page.
Popular Newspapers & Magazine Titles
- Barron’s
- Bloomberg Businessweek
- Advertising Age
- Economist
- Entrepreneur Magazine
- Forbes Magazine
- Fortune Magazine
- Harvard Business Review
- Inc. Magazine
- Newsweek
- Wall Street Journal
- Washington Post
- New York Times
Finding more titles In Databases
Databases to try for Trade magazines:ABI/INFORM Collection Advanced Search: Choose Trade Journal under Source type
Business Source Complete Advanced Search: Choose Trade Publication under Publication Type
See: Which database has the report I need?
Other Places to Find Company Report Online
- The Annual Reports Library
List of websites to find annual reports online - AnnualReports.com
- SEC International Registered and Reporting Companies
- EDGAR (Public Company Info Search Tool)
- Biznar Search (Deep Web Search)
Fact and Bias Checking Websites
- UGA Fact-Checking the News Guide
- Fact Checking Websites
- List of Fake News Sources (Don’t use these websites)
Web News Sources Organized by Social/Political Bias
- Google Finance: US and International Stock Market Data
- US Department of Labor: US inflation, employment, consumer spending, time use, and productivity data
- US Bureau of Economics: US and international inflation, GDP, employment, consumer spending,
- International Monetary Fund: International economic data
- UN Comtrade Database: international trade data from the United Nations
- Data.gov Business Data sets
- Pew Research Center (Business & Labor)
A nonpartisan fact tank that informs the public about the issues, attitudes and trends shaping America and the world
Trends and Issues
- Pew Research Center (Business & Labor) A nonpartisan fact tank that informs the public about the issues, attitudes and trends shaping America and the world
- Nielsen Newswire (Markets and Finances)
- International Market Analyses: Industry Reports Worldwide
- SBDCnet: Small Business Snapshots Brief market research reports from the official National Information Clearinghouse of the U.S. Small Business Administration.
Patents
Other Research Guides
- Corporate Social Responsibility Guide (Rutgers)
- Guide to SEC Filings (Thomson Research)
- Business Plans Guide (Rutgers)
- Small Business Association Business Guide
- Understanding Types of Business Articles
- Best Business Websites Guide (according to business librarians)
Professional Development
- Census Business Builder
A tool to help you decide where to put your new business in the United States using census data Market Potential Index (MPI)
A rank of the market potential of 87 countries for U.S. companies that plan to expand their markets internationally.Statistics on Spending and Time Use patterns by location
- Consumer Expenditure Survey
- American Time Use Survey
- Wisconsin Traffic counts
- Demographic information by zip code
- Demographic information by neighborhood
- Wisconsin Economic and Labor Market Data
- Census Business Builder (determines best business location)
- Fiscal 50: State Trends and Analysis (sort and analyze data on key fiscal, economic, and demographic trends in the 50 states)
Business citations usually use either Chicago Style or APA Style. Check with your instructor on the style you should use for your course.
- UCLA Citing Business Sources (Chicago Style)
- Boston University Citing Business Sources (Chicago, APA, & MLA)
Note: links are provided as information sources only. The library does not check citations.
Students can request help with citations through the CUW Writing Center
Video Tutorials
Click on the video and the CC icon for captions.